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Department of Sport Management

Opportunity and versatility are two reasons that draw students to the Department of Sport Management to earn their BSBA degree. Watch a video about their experiences.

The largest undergraduate major in the College of Business, the Sport Management program is accredited by COSMA, the Commission on Sport Management Accreditation. This distinction makes it one of only two sport management programs in the U.S. accredited by both COSMA and AACSB International, the leading accrediting body for business programs worldwide. 

Through the Sport Management major, students gain a solid business foundation that can lead in many directions, from scouting for the NFL to being a producer for ESPN. Our impressive alumni roster reveals the many exciting career paths our graduates have taken in this exciting and rewarding multibillion-dollar industry. 

Leveraging the strengths of Western New England University’s expertise in sport management and leadership education, the Master of Science in Sport Leadership and Coaching is a game-changing program. The 30-credit program offers two cohort tracks in Athletic Administration and Athletic Coaching. The program is taught by expert faculty from the Department of Sport Management and nationally renowned Klein Group Instrument (KGI®) leadership creator Dr. Robert Klein.  

Game On!

As sport is a global industry, we help out students enhance their worldview through the Center for International Sport Business (CISB).

The Center invites sport figures from around the world to speak on campus. It also sponsors seminar trips to international sporting events such as the Olympics and the FIFA World Cup. Next stop—the 2016 Games in Rio!

CISB